A United Kingdom-originated food brand, covering both meat products and ice cream, owned by Unilever. Founded in London in 1786 by butcher Richard Wall, it was acquired by Unilever in 1922. To avoid summer lay offs due to the down turn in its core meat products market, in 1920 Wall's launched a range of ice cream. Unilever sold off the meat products business and a licence to use the Wall's brand on such within the United Kingdom in 1996 to Kerry Group. Wall's itself is now core to Unilever's Heartbrand global ice cream business, used currently in China, Hong Kong, India, Indonesia, Jordan, Lebanon, Malaysia, Maldives, Mauritius, Pakistan, Qatar, Saudi Arabia, Singapore, Thailand, United Arab Emirates and Vietnam.