Home > Term: promotion program
promotion program
Any program by an approved commodity promotion board or marketing order, including paid advertising, to present a favorable image of an agricultural commodity to the public to stimulate sales and improve the competitive position of the commodity in the domestic marketplace. Funds are collected through a mandatory check-off on marketings to finance the promotion activities.
- Jenis Kata: noun
- Industri / Domain: Pertanian
- Kategori: Program & hukum pertanian
- Company: USDA
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